Home » ALLURE HOMME SPORT, the new advertising campaign by CHANEL

ALLURE HOMME SPORT, the new advertising campaign by CHANEL

ALLURE HOMME SPORT is one of my current signature scents, so I was happy to see the new advertising campaign filmed by the talented young photographer and director Jacob Sutton. CHANEL
chose Jacob Sutton for his modern, elegant style and for the technical artistry
of his work.
This new campaign includes three films which are both spectacular and
unexpected. Each illustrates a sport where man encounters nature with boldness
and prowess: diving, downhill skateboarding and horseback riding.
For this
campaign, CHANEL chose three new faces: Hugo Parisi, a professional diver
from Brazil; Adam Crigler, an equally professional American skateboarder; and
Luke Grimes, a young American actor.
“Dive” is my favorite film, so I chose to introduce it below, together with images from the three films further down.