Introduced at Watches and Wonders 2021, the charming, bold Vivienne mascot dresses up in gold and diamonds. The result is a women’s watch like no other: Vivienne Bijou Secret.
Vivienne is a little character that one day appeared at Louis Vuitton as if by magic. Initially a decorative object, it has adapted to every creative world, can be worn in any way and on any occasion, becoming a true mascot. In embodying all of the House’s universes, Vivienne remains jaunty and full of cheer.
Having already made appearances across Louis Vuitton’s emblematic Monogram canvas and turned into an irresistible jewel, today Vivienne takes its first step into the world of watchmaking, gracing Louis Vuitton women’s watches for the very first time.
This timepiece, a new object of desire, blends watchmaking and jewellery expertise. Opening its sparkling eyes wide, Vivienne’s Monogram flower face sits in pink gold, white gold and yellow gold, with over 150 brilliant-cut snow-set diamonds.
Ever the mischievous mascot, lucky are those privy to Vivienne’s game of hide and seek. As if by magic, its movable face twists to cover or reveal a 21mm white gold case. Its white mother-of-pearl marquetry dial is beautifully embellished with the iconic Monogram flower pattern and set with diamond indexes.
This secretive watch comes with a cherry red, peacock blue, emerald green and white alligator strap.
The House has also launched an exceptional version with a diamondpaved bracelet, four supple, mobile rows for a perfect fit on the wrist. Just like a precious and enigmatic nod to the passing of time, Vivienne Bijou Secret brings new radiance to Louis Vuitton’s watchmaking and jewellery heritage.